⭐⭐⭐⭐⭐ $3.5M+ generated by students | 1,000+ women launched
Stop waiting for the right time to start your business.
Get my structured, AI-powered method to turn your knowledge and skills into a freedom-based online business - in weeks, not years.
Every template, funnel, email, branding kit, and AI workflow already built for you.
You want more freedom and more confidence, a business you can run from anywhere.
Right now it feels like you are overthinking every step and you are not sure where to begin.
I have been there. I left my 9 to 5, started from zero and built my solo online business from scratch.
Six months later I hit six figures.
Soon after, I was enjoying consistent five-figure months, travelling, resting, and finally living life on my own terms.
I created The Online Business Edit™ so you don’t have to figure it all out alone.
Inside, I’ll guide you step by step through the exact path I wish I had when I was starting, so you can launch your business with clarity and confidence.
Keep reading to see the exact business you’ll walk away with.
⭐️⭐️⭐️⭐️⭐️
Trusted by 1000+ women worldwide
Stop waiting for the right time to start your business.
Get my structured, AI-powered method to turn your knowledge and skills into a freedom-based online business - in weeks, not years.
No fluff. No overwhelm. Just a clear, step-by-step system to launch your first profitable offer and start selling in as little as one week - without the tech stress or big budgets.
Every template, funnel, email, branding kit, and AI workflow already built for you. ↓
The Online Business Edit™
The complete beginner-friendly program designed to take you from idea to paid - with a clear system and done-for-you tools so you can launch and start getting paid in weeks, not months.
Welcome to
The Online Business Edit™
From the women already inside TOBE...
⭐️⭐️⭐️⭐️⭐️
"I went from no sales to making sales within 2 weeks of working with Mashi. I am forever grateful."
Lisa, A
South Africa
⭐️⭐️⭐️⭐️⭐️
"I finished the entire program in 5 days. I'm not tech savvy at all - and I still did it."
Pamela, S
Canada
⭐️⭐️⭐️⭐️⭐️
"I went from feeling like shit, living with my parents, completely jobless - to starting my solo online business. Mashi is not like those Instagram gurus. She is real, authentic, and genuinely empowering."
Emme, V
United States
Welcome to The Online Business Edit™
The Online
Business Edit™
The complete beginner-friendly program designed to take you from idea to paid - with a clear system and done-for-you tools so you can launch and start getting paid in weeks, not months.
From the women already inside TOBE...
⭐️⭐️⭐️⭐️⭐️
"I went from no sales to making sales within 2 weeks of working with Mashi. I am forever grateful."
- Lisa, TOBE student
⭐️⭐️⭐️⭐️⭐️
"I finished the entire program in 5 days. I'm not tech savvy at all - and I still did it."
- Pamela, TOBE student
⭐️⭐️⭐️⭐️⭐️
"I went from feeling like shit, living with my parents, completely jobless - to starting my solo online business. Mashi is not like those Instagram gurus. She is real, authentic, and genuinely empowering."
- Emme, TOBE student
This is why you are still stuck with that business idea...
You are not lacking knowledge.
You are not lacking skills.
You are not lacking drive.
What you are lacking is the structure.
Free advice on social media is contradictory by design.
Most online courses are built for women already in motion.
ChatGPT gives advice generic enough to apply to anyone.
Going solo means rebuilding wheels I have already built, tested, and refined across hundreds of student launches.
You do not need more information.
You need a system.
Built by a woman who has used the same system to build her own - and to help over a thousand other women do the same.
You are not lacking knowledge.
You are not lacking skills.
You are not lacking drive.
What you are lacking is the structure.
Free advice on social media is contradictory by design.
Most online courses are built for women already in motion.
ChatGPT gives advice generic enough to apply to anyone.
Going solo means rebuilding wheels I have already built, tested, and refined across hundreds of student launches.
You do not need more information.
You need a system.
Built by a woman who has used the same system to build her own - and to help over a thousand other women do the same.
⭐️⭐️⭐️⭐️⭐️
"Mashi gives you solid advice and clear actions. I finally joined the 4-figure sales club after working with her."
- Lezanne, TOBE student
How you build your online business
inside TOBE
How you build your online business inside TOBE
A four-phase method. Refined across hundreds of student launches. Designed for the woman whose time is already spoken for.
1
THE BLUEPRINT
You will learn how to find your perfect niche or clarify your existing niche, your message, your positioning. You will be building the foundation everything else is built on. Done with templates and AI, in a fraction of the time it would take alone.
2
THE BRAND
Using my proven method, you will build your online presence - your socials, your content, your community. This is the Know, Like, Trust phase. Without it, nothing you sell will land. With it, your launch has a room waiting.
3
THE OFFER
You will either create your first digital product or service or grab an already created offer from the TOBE library. You will write your sales page, and structure your funnel. Using AI and the plug-and-play templates I have already built and tested.
4
THE LAUNCH AND SCALE
You will go through a structured launch sequence to bring your offer to market. Followed by the framework to grow it. You sell. You scale. Without performing. Without false urgency.
1
THE BLUEPRINT
You will learn how to find your perfect niche or clarify your existing niche, your message, your positioning. You will be building the foundation everything else is built on. Done with templates and AI, in a fraction of the time it would take alone.
2
THE BRAND
Using my proven method, you will build your online presence - your socials, your content, your community. This is the Know, Like, Trust phase. Without it, nothing you sell will land. With it, your launch has a room waiting.
3
THE OFFER
You will either create your first digital product/service or grab an already created offer from the TOBE library. You will write your sales page, and structure your funnel using AI and the plug-and-play templates I have already built and tested.
4
THE LAUNCH & SCALE
You will go through a structured launch sequence to bring your offer to market. Followed by the framework to grow it. You sell. You scale. Without performing. Without false urgency.
This is not a course you binge over a weekend.
It is a self-paced build. Executed with structure, templates, and AI compressing what normally takes six months into a fraction of that.
Everything inside
The Online Business Edit™
Build and launch your solo online business with clarity, confidence, and done-for-you products and tools, and start making sales in weeks, not months.
You do not begin from a blank page. Every template, funnel, prompt, and asset inside the program has been built and tested by me. You customise. You apply. You launch.
The Online Business Edit Method™
Four-phase core program Every lesson designed to move you forward. No filler. No theory for theory's sake. Built for women short on time.
The AI workflow library
Newly released - walkthrough lessons on using AI to design your digital products, write your sales copy, build your offer, and create your lead magnets. New AI lessons added regularly.
Done-For-You (DFY) digital product library
Skip the stress of starting from scratch. You’ll get instant access to fully done-for-you digital products (with Private Label Rights) that you can rebrand and sell as your own for 100% profit.
The AI prompt vault
Every prompt I use, ready to plug in. You do not write prompts from scratch.
Pre-built sales funnel templates
Built. Tested. Converting. You change the words, hit publish, and start capturing leads and sales immediately..
Skip the confusion and use pre-built funnel templates designed to convert from day one. No coding. No designers. No endless tweaking.
E-mail marketing blueprint
Stop staring at a blank screen wondering what to send your email list. Inside TOBE™, you get conversion-focused, pre-written nurture sequences and plug-and-play email templates that move your email subscribers from “just browsing” to ready to buy.
Lead magnet templates
Start building your email list from day one with high-converting, fully customisable lead magnet templates designed to turn leads into subscribers. No staring at a blank page. No overthinking what to create. Just plug in your content, download, and launch.
Premium branding kits
You get plug-and-play branding kits that instantly make your business look polished and credible from day one. No designer. No guesswork. You choose the one that feels like you, customise, upload, and launch with confidence.
Social media stack
Stop overthinking every post and second-guessing your design. Inside TOBE™, you get a complete suite of scroll-stopping templates, from reel covers to highlight covers - designed to make your content look polished, consistent and strategic, so you don't stare at a blank screen.
Launch planning guide and checklist
Stop winging your launches and hoping for the best. Get my clear, step-by-step launch roadmap that keeps you focused before, during, and after launch. No chaos. No last-minute panic. Just structured action steps that help you plan your strategy, track your goals, and execute with confidence from start to finish.
Everything you need, already done for you
Together, these already done-for-you templates and tools save you months of trial and error and gives you a business that’s ready to launch immediately -
so you can focus on growing, not guessing.
Inside The Edit tier, you also receive:
Weekly group coaching with me
Live calls every week. Bring your questions. Get answers from a woman who has actually built it, as well as women who are already building inside the community.
Direct message access
You get direct access to my personal chat between calls. So you do not get stuck waiting.
Workshops and masterclasses
Stay on top of trends and developments and learn from guest experts and speakers.
A private community of women
Access to a community of women from all over the world who are in build mode. Not a Facebook group. A real room of women launching alongside you.
⭐️⭐️⭐️⭐️⭐️
"This is the most comprehensive and beginner-friendly program I have ever seen."
- Anita, TOBE student
Build and launch your solo online business with clarity, confidence, and done-for-you products and tools, and start making sales in weeks, not months.
Everything inside
The Online Business Edit™
You do not begin from a blank page.
Every template, funnel, prompt, and asset inside the program has been built and tested by me. You customise. You apply. You launch.
What you get inside the program
The Online Business Edit Method™
Four-phase core program Every lesson designed to move you forward. No filler. No theory for theory's sake. Built for women short on time.
The AI workflow library
Newly released - walkthrough lessons on using AI to design your digital products, write your sales copy, build your offer, and create your lead magnets. New AI lessons added regularly.
Done-For-You (DFY) digital product library
Skip the stress of starting from scratch. You’ll get instant access to fully done-for-you digital products (with Private Label Rights) that you can rebrand and sell as your own for 100% profit.
The AI prompt library
Every prompt I use, ready to plug in. You do not write prompts from scratch.
Pre-built sales funnels that sell for you
Built. Tested. Converting. You change the words, hit publish, and start capturing leads and sales immediately..
Skip the confusion and use pre-built funnel templates designed to convert from day one. No coding. No designers. No endless tweaking.
E-mail marketing blueprint
Stop staring at a blank screen wondering what to send your email list. Inside TOBE™, you get conversion-focused, pre-written nurture sequences and plug-and-play email templates that move your email subscribers from “just browsing” to ready to buy.
Lead magnet templates
Start building your email list from day one with high-converting, fully customisable lead magnet templates designed to turn leads into subscribers. No staring at a blank page. No overthinking what to create. Just plug in your content, download, and launch.
Premium branding kits
You get plug-and-play branding kits that instantly make your business look polished and credible from day one. No designer. No guesswork. You choose the one that feels like you, customise, upload, and launch with confidence.
Social media stack
Stop overthinking every post and second-guessing your design. Inside TOBE™, you get a complete suite of scroll-stopping templates, from reel covers to highlight covers - designed to make your content look polished, consistent and strategic, so you don't stare at a blank screen.
Launch planning guide and checklist
Stop winging your launches and hoping for the best. Get my clear, step-by-step launch roadmap that keeps you focused before, during, and after launch. No chaos. No last-minute panic. Just structured action steps that help you plan your strategy, track your goals, and execute with confidence from start to finish.
This is everything you need, already done for you
Together, these done-for-you tools save you months of trial and error and
gives you a business that’s ready to launch immediately - so you can focus on growing, not guessing.
Inside The Edit tier,
you will also receive:
Weekly group coaching with me
Live calls every week. Bring your questions. Get answers from a woman who has actually built it, as well as women who are already building inside the community.
Direct message access
You get direct access to my personal chat between calls. So you do not get stuck waiting.
Workshops and masterclasses
Stay on top of trends and developments and learn from guest experts and speakers.
A private community of women
Access to a community of women from all over the world who are in build mode. Not a Facebook group. A real room of women launching alongside you.
⭐️⭐️⭐️⭐️⭐️
"This is the most comprehensive and beginner-friendly program I have ever seen."
- Anita, TOBE student
Sneak peek inside
The Online Business Edit™
Welcome to
The Online Business Edit™
Welcome to The Online Business Edit™
Sneak peek inside
The Online
Business Edit™
Real women. Real numbers.
I am not showing you the highest student earning and calling it the average. I am showing you the range. The woman who made $77 on her first launch matters as much as the woman who made $101,000. They both began where you are now.
I am not showing you the highest student earning and calling it the average. I am showing you the range. My student who made $77 on her first launch matters as much as my student who made $101,000. They both began where you are now.
$101,078 in revenue, and that's just the first half of the year!
Katia generated $101,078 in revenue in just the first 5 months of 2025 - with 7,513 store visits and 551 leads. Her second half of the year was even bigger.
$12,900 in 14 days!
Anita went from overwhelmed beginner to generating $12,900 in just 14 days - with 133 orders and a business that's still growing month on month.
$2,034 after pivoting to low ticket digital products!
Hanan pivoted her strategy to low-ticket digital product bundles - and generated $2,034 in under two weeks.
736-person email list from scratch!
Jackie grew her email list by 100% - generating 736 new leads since joining TOBE. Her lead growth has been climbing ever since.
$33,649 in two months!
Mariam generated $33,649 in just two months of running her online business selling a sewing and pattern making course. Her dashboard says it all, and she's still scaling.
$34,200 in sales in 2025 and joining the 5-figure club!
Angela ended 2025 with $34,200 in sales and celebrated hitting the 5-figure club for the first time.
$77 on her very first launch day - at just $6 a product.
Lethabo priced her first digital product at $6 and made sales on day one of her launch. A small number with a big meaning, proof that starting is all it takes.
These are women who started with little clarity and took consistent action using the frameworks I teach. They were just like you.
Mums, corporate professionals, side hustlers, creatives, freelancers, coaches, small business owners, and even fresh graduates.
The only thing they had in common? They decided to start.
Who this is for. Read this before you join...
Who this is for.
Read this before you join...
This is for you if you are:
A woman with knowledge and skills you have not yet packaged into income
A coach, consultant, or expert ready to take your work online
Burned out from a 9-to-5 or a small business that is not growing
Ready to use AI properly, not keep asking ChatGPT for generic advice
Willing to put in real, focused work - without months of free time to spare
This is not for you if:
You want someone else to build the entire business for you
You expect guaranteed six figures in sixty days
You are not ready to go all in to build a business that could change your life
You are not yet willing to charge for your work
You are looking for inspiration rather than execution
⭐️⭐️⭐️⭐️⭐️
"Don't think. Just do it. This is the only program you need - from starting your business from the ground up, to creating your offer and launching."
- Zainab, TOBE student
I am the founder of The Online Business Edit™.
I’ve spent the past decade building businesses from the inside out - first in law firms and global banks, leading international teams and managing high-stakes strategy, and now in the online space, building and scaling digital offers.
Today, I generate multi six figures a year online and I have coached 900+ women through the process of starting and growing their own online businesses.
I’ve reviewed hundreds of business ideas, offers, pricing strategies, funnels, and launch plans.
I’ve been behind first sales, relaunches, pivots, and scaling decisions.
I know what works - and just as importantly, what doesn’t.
That experience is exactly why I created
The Online Business Edit™.
Your business doesn’t need more information.
It needs the right structure and the right support that is actually going to get you paid.
And that’s exactly what I’m here to give you.
I am the founder of The Online Business Edit™.
I’ve spent the past decade building businesses from the inside out - first in law firms and global banks, leading international teams and managing high-stakes strategy, and now in the online space, building and scaling digital offers.
Today, I generate multi six figures a year online, and in 2025 alone, I coached 500+ women through the process of starting and growing their own online businesses.
I’ve reviewed hundreds of business ideas, offers, pricing strategies, funnels, and launch plans.
I’ve been behind first sales, relaunches, pivots, and scaling decisions.
I know what works - and just as importantly, what doesn’t.
That experience is exactly why I created
The Online Business Edit™.
Your business doesn’t need more information.
It needs the right structure and the right support that is actually going to get you paid.
And that’s exactly what I’m here to give you.
I am the founder of The Online Business Edit™.
I’ve spent the past decade building businesses from the inside out - first in law firms and global banks, leading international teams and managing high-stakes strategy, and now in the online space, building and scaling digital offers.
Today, I generate multi six figures a year online, and in 2025 alone, I coached 500+ women through the process of starting and growing their own online businesses.
I’ve reviewed hundreds of business ideas, offers, pricing strategies, funnels, and launch plans.
I’ve been behind first sales, relaunches, pivots, and scaling decisions.
I know what works - and just as importantly, what doesn’t.
That experience is exactly why I created The Online Business Edit™.
Choose your level of support
Choose your
level of support
Whether you want to build at your own pace or want me in your corner every week - there's a path for you.
THE FOUNDATION
The complete system + tools to build at your own pace, and done-for-you digital products that you can sell as your own.
Core programme - all modules, self-paced
Done-for-you digital product library
Niche and product idea vault
Premium branding kits
Pre-built sales funnels
Lead magnet templates
Email marketing blueprint
Social media stack
$97*
$97*
One time payment
*Price increasing soon to $197. Lock in the current pricing now and save $100.
THE EDIT
The complete system, done-for-you tools, and weekly coaching and accountability, so you're never building alone.
Everything in THE FOUNDATION plus
Weekly Business Clinics - live small group coaching with Mashi
Direct support and access to Mashi via private chat
Accountability check-ins
Quarterly masterclasses
1:1 onboarding call (limited spots)
Everything in THE FOUNDATION +
Weekly Business Clinics - live group coaching with Mashi
Direct support via private chat
Accountability check-ins
Quarterly masterclasses
1:1 onboarding call (limited spots)
$297*
$297*
One time payment.
*Price increasing soon to $497. Lock in the current pricing now and save $200.
Everything you need to start and grow - included:
✔️
Lifetime access + all future updates.
So you’re never left behind as things evolve.
✔️
Proven templates and tools. So you’re not starting from scratch or guesswork.
✔️
Done-for-you digital product library. So you can launch faster within weeks.
This is where your business stops being an idea, and starts getting you paid.
Follow the exact blueprint I used to scale my business to multiple six figures.
No guesswork. No skipped steps.
Get my eyes on your business before you waste time.
Direct feedback on your offer, pricing, launch, and scaling.
Get my eyes on your business.
Direct feedback on your offer, pricing, launch, and scaling.
Turn your skills into a paid offer/s - strategically.
Not “cute" to last a season. Instead make it profitable and evergreen.
Attend The Weekly Business Clinics for group coaching.
So you always know your next move. You move forward with clarity.
Build alongside powerhouse women from all over the world.
Execution becomes normal when you build with winners.
Get feedback from a business coach who reviews winning businesses daily.
Cut the guesswork. Accelerate results.
Implement strategy and structure refined across 900 + real businesses.
Not ChatGPT theory. Learn from proven patterns.
Plug and play done-for-you tools that remove friction.
Launch faster and sell sooner. Not the other way around.
Here’s the truth.
You can save this tab.
You can return next week.
You can keep asking AI for advice that does not lead anywhere.
Or you can choose the tier that matches where you are, and have your first module open in front of you within sixty seconds.
The woman who has launched is closer than you think.
She is the version of you that decided.
⭐️⭐️⭐️⭐️⭐️
"I purely joined for the program material and lifetime access. This is the best investment I made in myself."
- Judith, TOBE student
This is where your business stops being an idea, and starts getting you paid.
Follow the exact blueprint I used to scale my business to
multi six figures.
No guesswork or skipped steps.
Get my eyes on your business before you waste time.
Direct feedback on your offer, pricing, launch, and scaling.
Get my eyes on your business as you grow and scale.
Direct feedback every time you need guidance or feel stuck.
Turn your skills into a paid offer/s - strategically.
Not “cute" to last a season. Instead make it evergreen.
Attend The Weekly Business Clinics for group coaching.
So you always know your next move. Move forward with clarity.
Build alongside powerhouse women from all over the world.
Execution becomes normal when you build with winners.
Get feedback from a coach who reviews businesses daily.
Cut the guesswork and accelerate your results.
Implement the strategy refined across 900 + real businesses.
Not ChatGPT theory. Learn from proven patterns.
Plug and play done-for-you tools that remove friction.
Launch faster and sell sooner. Not the other way around.
Here’s the truth.
You can save this tab.
You can return next week.
You can keep asking AI for advice that does not lead anywhere.
Or you can choose the tier that matches where you are, and have your first module open in front of you within sixty seconds.
The woman who has launched is closer than you think.
She is the version of you that decided.
⭐️⭐️⭐️⭐️⭐️
"I purely joined for the program material and lifetime access. This is the best investment I made in myself."
- Judith, TOBE student
Yes. The program is built for the woman starting from scratch. Every template, funnel, and asset is already built. You are filling in your name, not designing from a blank page. Phase 2 of the method — THE BRAND — is specifically the audience-building phase. Most of the women in the case studies above had no audience when they began.
Three to five hours weekly is enough to move at a steady pace. Some students launch their first offer within fourteen days. Others take three months. Both are normal. The program is designed to fit around your existing life, not replace it. Start learning from today at your own pace.
The difference is structure and execution. Free advice is contradictory. Most courses are built for women already in motion. ChatGPT gives generic answers because it lacks the prompts and the method to give specific ones. Inside this program, you receive the exact templates, the exact AI prompts, and the exact step-by-step method I have used and refined across 1,000+ student launches.
In many countries - including the US, UK, Australia, and Canada, business education expenses can be claimed as a tax deduction if you're self-employed or running a business. This means your investment in TOBE may be partially or fully deductible. I recommend speaking to your accountant to confirm what applies to your situation.
Module 1 unlocks immediately when you join. You have seven days to work through it. If you decide the program is not for you within that window, email me and you are refunded fully. If you finish module 1 within 7 days and you want to unlock the rest of the program, you check a box confirming you are continuing. From that point, the program is non-refundable as you get access to all the tools, systems, and templates which are all digital products that is deemed used once you have access.
Yes. Inside The Edit tier, I respond to direct messages between calls and on every weekly group coaching call. Inside The Foundation, I answer emails personally within 48 hours during business days. The support is not outsourced. It is me.
DISCLAIMER:
Results will always look different for everyone. Nothing here is a promise or a guarantee. Your outcomes depend on your own effort, time, and dedication. I’m here to guide you, but you’re the one who brings the magic.
